Please use this identifier to cite or link to this item:
https://repo.btu.kharkov.ua//handle/123456789/26376| Title: | The competitive capacity of trade enterprises |
| Authors: | Chmil, Hanna |
| Keywords: | business industry;competitive capacity;economic stability;trade enterprises |
| Issue Date: | 2018 |
| Publisher: | Poznan: WSPiA Publishing |
| Citation: | Chmil Н. L. The competitive capacity of trade enterprises. Innovation Management in Marketing: Modern Trends and Strategic Imperatives: International Scientific-Practical Conference, April 12-13th, 2018. Poznan: WSPiA Publishing, 2018 P. 60-61. |
| Abstract: | The realities of the modern business industry demand the enhancement of the competitive capacity of trade enterprises and ensuring the economic stability of their development. For the first time, M. Porter distinguished the ability of an enterprise to derive profit under market relations through development of an competitive product, having defined the competitive capacity of an enterprise as a competitive ability to carry out activities and to gain profits at this, being enough for scientific and technological improvement of manufacturing, employee promotion and maintenance of their work at the high level of quality. |
| URI: | https://repo.btu.kharkov.ua//handle/123456789/26376 |
| ISBN: | 978-83-60038-63-5 |
| Appears in Collections: | Статті |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| chmil_the_competitive_capacity_of_trade_enterprises_conference_poznan_2018.pdf | 12.13 MB | Adobe PDF | View/Open |
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